Spotlight on: CLF

It’s always great to work with nationwide supermarkets like Ocado, but as much as we love this, we also get really excited working with independent health-focused retailers. CLF Distribution helps us to connect a specialised network of passionate people, creating an easy route for retailers to get their hands on some of the best and most innovative products currently on the market. Just like our delicious whole vegetable Blends!


Founded in 1998, CLF is one of the leading UK wholesalers of premium Organic and Health Food Products. CLF is proud to work solely with independents, operating by the mantra ‘in it together’, (so much so that they declined an offer to supply a certain online grocer based in America).


Speaking of our relationship with CLF, David Downer, Buyer has this to say: “Roots Collective is a fantastic partner to work with, not only have they smoothly integrated into CLF’s way of operating, but have embraced it with open arms. It has given their passionate team the chance to fulfil their own business destiny, whilst building stronger relations with our customer base. “Our customers have been loving the uniqueness that Blends offer with five distinct varieties to choose from. In-store sampling opportunities have given consumers a chance to taste the product and get excited about it.”


CLF provide daily delivery service from their purpose built and extensive warehouse facility in Southampton, Hampshire, allowing them to offer continuity of supply whenever needed. This month, they’re currently offering retailers 15% discount on our Blends, so if you’re a retailer, now is the perfect time to get in touch at


If you want to get your hands on Blends, here’s just a small sample of CLF supplied stockists. Alternatively, check out our web store:


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Minimum order of 6 bottles. Shipping added at checkout.